Boater Waste Education Campaign: Communicating Environmental Impact and Facilitating Enforcement

Summary

Galveston Bay Foundation will refine the BWEC based on lessons learned from stakeholder feedback and preliminary water quality and Dockwalker survey data gathered  in Cycles 17 and 18 and will continue to track program improvements.   In Cycle 20, the main focus will be to expand and improve campaign communications by outlining a social media and web marketing distribution plan; improve data analysis used to determine campaign success by increasing collaboration with the Technical Advisory Committee; refine marina research sampling designs in order to reduce variance in data, improving the ability to compare long term data in Marina Del Sol and Lakewood Yacht Club; increase the number of agency partners tied into and number of citizens using the GBAN mobile app in order to increase the quantity and quality of reporting and facilitate more streamlined and focused enforcement efforts by agency partners; and collect and analyze additional Dockwalker survey data in order to better understand knowledge gaps and garner additional stakeholder support for a federal No Discharge Zone in Galveston Bay.